Wind-To-Green, LLC was founded in 2008 in response to the rising costs of traditional agricultural ammonia. Man-made nitrogen, in the form of ammonia, is the engine of the Green Revolution. Haber Bosch plants, based on the technology created by Carl Bosch and Fritz Haber, convert natural gas to ammonia at a high energy and environmental cost.
Recognizing the challenges and opportunities from being the first to offer a commercial scale alternative, the founders of Wind-To-Green, LLC, specialists in engineering for the Energy sector, Chemical Engineering Innovation, and Lab Operations, and Management of Software Development began to search for a “best fit” for a first product.
Dick Ingram, owner and operator of Ingram Farms, provided the answer, “I’d like to be able to make my own anhydrous ammonia fertilizer.”
Further exploration of the market in NH3 revealed that the price differentials between the few hubs of ammonia production and the farms in the Midwest and Pacific Northwest could range from 5x to as much as 20x.
Thus, the concept of a “1 Tonne/Day Ammonia Processor” was born.
In 2010, Jack and Peter presented the concept to the board of the Conoco Phillips Clean Energy Prize, and were awarded US$25,000 toward advancement of a technology that “holds great promise for stranded energy assets.”
The premise of the WindToGreen proposal was that a small scale reactor utilizing Solid State Ammonia Synthesis could be powered by clean electricity, like the 1MW windmills already in operation at Ingram Farms.
The agricultural ammonia business, like its current feedstock, natural gas, is a scarce commodity economy. Few commercial producers supply the entire planet.
Farmers and other commercial customers pay a commodity price, driven by high demand and low supply, coupled with high transportation costs. Haber Bosch plants are large scale projects with high risk and capital costs. Even as natural gas hits a forty-year low, ammonia costs continue to stay high, and even climb, in more remote regions, like the Pacific Northwest.
The introduction of Renewable-Based Ammonia decouples ammonia from natural gas, and links it to its natural source and the most abundant element in the earth’s atmosphere, Nitrogen gas. Placing the generation on the Farm, where it is being used, decouples ammonia from transportation, and the significant fuel costs to operate the tankers, railcars, and trucks employed for long-haul distribution. The Scarcity Economy of anhydrous ammonia is disrupted. As a consequence of abundant supply, the price of ammonia will drop and a variety of known, as well as undeveloped, uses of this chemical will come to the foreground. Aethrea/Wind-To-Green is a technology provider to a new economy of energy and agriculture.
As of 2012, Wind-To-Green, LLC has added Financial, Scientific and Engineering experts to its Advisory Board. As part of its development strategy, the company has also recently begun to include Renewables Interfacing Strategy to its product offerings. The purpose of this is to form partnerships with potential customers and help them identify needs and build a strategy to take advantage of these new innovations in energy generation, storage.